Digital camera evolution

"As time goes on, a product category will be further divided into two or more than two product category" (rice, this song and the marketing master rule "the United States), and the new product categories appear often represent the future evolution of the trend... Demand to promote the evolution of the camera

For more than 40 years ago, when the world's first practical camera in the United States Ampex ampere company is born, the entire world cheer, too, people is right camera filled with curiosity, and this magical machine had unlimited expectations, vision camera will bring life of many kind of change. But, short dozens of years later, camera and its prototype is a world of difference compared. And at that time people can't expect cameras and life combined with so closely; Also don't foresee camera send produce so many branches. On the demand segmentation, pushed by practical camera gradually developed into a portable digital camera, and evolution out of the Photography Equipment, digital camera, DVD disk digital camera, digital camera flash memory card, for different types of digital camera.

Digital camera his confusion

Tape digital camera at present no doubt is still digital camera family kens eldest son. Tape digital camera inherited digital camera prototype most of the genetic, with its excellent quality and approachable price, the company has won the trust of users, and long time to occupy the dominant position of the digital camera, although in recent years by DVD digital camera is more and more strong impact. But in the later turned to engrave records, the rewind read and save on congenital deficiency of make it more and more difficult to and the trend of the trend in step. Use a tape digital camera users all know, from shooting out to turn into computer to burn into the compact disc, usually take about one morning time, for ordinary users, it have to say a painful thing. Tape DV inevitably encounters the bottleneck of the Camera Tripod, and came to the edge of the need to be replace.

DVD digital camera: future home users first choice

Compared with tape digital video camera, digital camera, DVD appear cater to the general users to easily shoot, relaxed broadcast, easily share demand, plus performance and tape digital camera is by no means inferior, peremptory become and tape digital camera against the rising star. Especially with the price drop gradually, the price has more and more and the average consumer is close. DVD digital camera directly after that generated the DVD, will be convenient developed acme.

For the average mass consumers, the use of digital camera truly record the little drops of life, is the greatest wish, as for creation more is icing on the cake of things. In fact, ordinary users really need more simple operation, played convenient, easy to share and preservation of digital camera. Too much manual function, too complex late edit and too long to burn the process is not the most common consumer needs.

So, more convenient, easy DVD digital camera future can replace traditional tape digital camera, and promote the digital camera to exceed a step?

DVD digital camera brand rivalry

As early as in 2001, Hitachi launched the first a DVD digital camera a year after, successively bursts philips, pioneer, panasonic, SONY etc giant for the DVD digital camera with keen interest. It is said that, philips released a DVD digital camera, but helpless in domestic and even in the whole Asian markets it is difficult to see a philips digital camera, let alone DVD digital camera. Pioneer although to DVD digital camera interested, but most of the energy is on DVD digital camera use drive and cd-rom, DVD basic is not involved in the digital camera production and manufacturing. Only panasonic and SONY real introduced a DVD digital camera, especially in the field of consumer electronics celebrity -- SONY, not only introduced in 2004 two paragraphs DVD digital camera - DCR - DVD101E and Outdoor Equipment. This year is continuous launched five new DVD digital camera, not only have many oriented the four models: DCR - DVD803E, DCR - DVD703E, DCR - DVD653E and DCR - DVE602E, but also introduced a DVD digital camera design of agitation DCR - DVD7E, on the fashionable route. Other manufacturers is flexing its muscles, samsung in this year CES exhibition tentatively launched a new DVD digital camera.

DVD digital camera development prospect and prospected

Many manufacturers to join DVD digital camera camps, which shows that many manufacturers for the DVD digital camera optimistic about the future, and at the same time, effectively promote the DVD digital camera forward development, focus on DVD digital video camera for a new round of the curtain of the open again. From Hitachi 2001 launched the first paragraph DVD digital camera to now have already walked through four years, according to Hitachi official data, 2002 DVD digital camera production only 20000, 2004 more than the number of 100000 sets. According to Hitachi prediction, 2005 DVD digital camera will reach 500000 units. SONY (China) digital imaging products division relevant personnel also said: the next two years DVD camera is expected to share the market with tape DV.

In fact, from all over the world sells the summary data, on magnetic tape DV unify the whole country today, DVD digital camera sales status is very good, has become Handycam SONY and a new growth point. Similarly, in the United States market, DVD digital camera is walking in front, has conquer become market a rising star, more than 15% market share.

All this shows that DVD digital camera is welcomed the best s, flying forward, at the same time also popularized the subversion of the traditional tape DV loud one gun, DVD digital camera to replace tape DV seems to have become an inevitable trend. Of course, must want truly replace tape DV also need a period of time, it is still at the price of their own in addition to slightly higher factor, but also new opponents: hard disk type digital camera.